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JEWELERS FOR VETERANS FOUNDATION LAUNCHES “VETERANS MONTH” CAMPAIGN
15 February 2015
The industry organization "Jewelers for Veterans Foundation (JVF)", led by its chairman Ralph Destino, has proclaimed that henceforth November will be known as "Veterans Month".

Veterans Day is a U.S. federal holiday observed every year on November 11th in honor of those who have served in the U.S. Armed Forces. The JVF is a not-for-profit organization "dedicated to connecting returning U.S. armed forces veterans with educational, training and employment opportunities in the jewelry industry." With the goal "to help the nearly one million military veterans who face unemployment when they return to our country," the JVF chairman says "every jeweler in America is being asked to show their support for our returning vets and help provide these warriors with a pathway to economic success in an industry where they can put their skills to good use."

Retail and manufacturing jewelers in America will be asked to commit to the Jewelers for Veterans month promotional effort by supporting this campaign and displaying a framed placard, a POS display and a donation can in their offices and stores.

"We will kick off this campaign with a launch event at the JCK Las Vegas show this year," said Todd Wolleman, President of ColorCraft and a member of the Jewelers for Veterans Foundation Executive Committee. "But we are asking manufacturers, retailers and trade associations to commit now so we can ensure success by November," added Wolleman.

The Jewelers for Veterans Foundation has set a goal of raising $150,000 from the 2015 Jewelers for Veterans month campaign. All of these funds will be used to help military veterans find jobs in the jewelry industry.
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