17 December 2017
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DE BEERS REOPENS STORE IN HARRODS’ FINE JEWELLERY ROOM
06 June 2017
De Beers Diamond Jewellers has announced the reopening of its remodeled store in Harrods' Fine Jewellery Room in London, England.

The company notes that the space has been transformed with a warm and elegant concept, in line with the recently opened Madison avenue store in New York.

Commenting on the newly unveiled store, De Beers Diamond Jewellers CEO François Delage says, "We are delighted to unveil our new home at Harrods. We have designed this new space with our local and international clients in mind to fully express our brand's uniqueness and convey our century old diamond understanding in a friendly yet refined setting."

Continues Delage: "Through this beautiful space, dedicated to our craft, we invite our clients to an intimate and personal experience where expertise meets emotion!"
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